Link building is an important part of SEO services but now the current form of link building is up to an end. The latest Hummingbird update of SEO is about to represent some more changes in this direction. Link building is an important part of SEO services but now the current form of link building is up to an end. The latest Hummingbird update of SEO is about to represent some more changes in this direction. Knowing this kind of information in internet people engaged in search engine optimization services are thinking that what should they do? Whether they need to stop link building in their websites or they should continue the same? So, how should one prepare for the unknown future for link building?
Significance of link building and outreaching
Smart search engine optimizers know well that they need to do something more and other than link building now. A variety of valuable settings for promotion of websites are there to work-
• Good networking
• Communicational strength for email, social networking and media professionals
• Betterment in the promotion of links
• Goal oriented internet activities
In order to replace conventional idea of link building, all these good trends will work better, no doubt. A perfect SEO professional knows better how to meet demands of the online marketing in lack of links also. This special strategy can be applied in a variety of online marketing trends from social media to press releases.
What can replace link building?
With the introduction of Google, links seemed to be valuable a lot and there was not any sign for the exclusion of their trend any time when the SEO strategy demands it. Although, one should understand well that decrease in the trend of links does not mean that they will become outdated. Better strategy and combined effort of systems, practices and processes can help one to promote an online marketing deal. This idea can positively replace the idea of link building. The best way to assure success in the online marketing industry is a step wise process possessing a series of levels. Level 1 to level 2 and level 2 to level 3 information can be passed likewise links. Some beneficial deals affiliated with this deal are as follows-
• The idea of relationship building is better and easier
• Out of various well designed pitches the best is promoted online for better response
• As the information is launched online to target relevant stakeholders, it becomes easier to attract larger audience for online marketing
Avoid smashing the activity
When you are engaged in link building currently, you should stay away from the kind of grab and smash activities. With your reliable link partners, search the way to long term relationship and promote back linking options. Effective tools for better relationship building will work far better. Predicting future and inviting relevant people for sharing their ideas is also a good idea.
The last but not the least fact about the idea of excluding link building is that Google can declare changes in the system any time. It can even cut volume of traffics coming to your site. Some trustworthy platforms to work over the idea are LinkedIn, Face book and twitter etc. Still a diversified action is good way to avoid controversies when a platform stops working.
Source : industrytoday.co.uk/it/is-link-building-about-going-to-dead-in-2014/27800